Paul Rand.

This was an amazing interview with Paul Rand.

“I’ll solve your problem for your the best way I know how.”

As a designer, I’d like to get to this point professionally. “I’ll provide one design for you that I believe will help you. If you want other designs, ask other designers.” In case you don’t know Rand, he’s the total master of corporate identity in the 20th century.

Posted by Andrew at March 30, 2008 10:38 PM